FAQ
Frequently asked questions
Websites, local SEO, Google Business Profile, AI search and GarnetRX, all on one page.
All questions
What does Garnet Web Works do?
Garnet Web Works builds websites for small businesses and makes them easy to find: local SEO, Google Business Profile optimization and answer engine optimization (AEO) for AI search. Every client gets GarnetRX, a dashboard showing their Google rankings, progress updates, messages and file uploads.
Where is Garnet Web Works located?
We're based in East Texas and work most with businesses in Livingston, Huntsville, Lufkin, Nacogdoches and Conroe and the towns around them. We also work with businesses anywhere in the US.
Who runs Garnet Web Works?
Steven Wilson, who also founded Garnet Digital Marketing, the video and social media agency. Garnet Web Works is the websites-and-search side of the same family.
How do I see whether my SEO is working?
Log in to GarnetRX. It shows your Google Search Console clicks, impressions and average position over time, the searches you appear for, and the keywords we're targeting, along with written updates from us.
Do you offer video and social media too?
Yes, through our sister agency Garnet Digital Marketing, which handles video production, short-form social media and paid ads.
How much does a website cost?
It depends on how many pages and features you need. Tell us about your business and we'll send a written plan and a fixed quote. No hourly surprises.
How long does it take to build a small business website?
A typical small-business site (home, services, area pages, about, contact) takes about two to four weeks from the discovery call to launch. The biggest variable is how quickly photos, logos and approvals come back.
Do I need a new website or can you fix my current one?
If your current site is on a platform you control and loads reasonably fast, we can often fix the SEO and content in place. If it's slow, locked into a builder, or missing most of the pages you need, a rebuild is usually cheaper than patching.
Will my website work on phones?
Yes. Every site is designed for the phone first, then scaled up to desktop, and tested on small screens before launch.
Can I update the website myself?
You can send text, photos and videos through your GarnetRX dashboard and we'll put them on the site for you, so nothing breaks and the SEO stays intact.
Do you build online stores?
We build sites with simple ordering, booking and payment links for local businesses. For large product catalogues we'll tell you honestly whether a dedicated store platform is the better fit.
How long does local SEO take to work?
Fixes to your Google Business Profile and website can move map rankings within weeks, but steady organic rankings usually build over three to six months. Competitive searches in bigger towns take longer than small-town ones.
What is the Google map pack?
It's the block of three businesses with a map that Google shows for local searches like "roofer near me". It's driven mainly by your Google Business Profile, your distance from the searcher, your reviews and how well your website backs up the profile.
Can you guarantee a #1 ranking on Google?
No, and nobody honest can. Google controls the rankings. What we can promise is the work, done properly, and real numbers from Google Search Console every month so you can judge the results yourself.
Do I need a physical address to rank locally?
No. Service-area businesses that travel to customers can hide their address on Google Business Profile and list the towns they serve. Your website's area pages then back that up.
How will I know if SEO is working?
Your GarnetRX dashboard shows your Google clicks, impressions and average position over time, plus the searches you're showing up for, pulled directly from Google Search Console.
What is the difference between SEO and AEO?
SEO aims to rank your pages in a list of search results. AEO aims to get your business quoted or named inside an AI-generated answer. They overlap heavily: clear, accurate, well-structured pages help both, so we do them together.
Can I pay to be recommended by ChatGPT?
No. AI assistants don't sell placement in their answers. They build answers from content they can find and trust, which is why clear pages, structured data and consistent business facts matter.
Does AEO matter for a small local business?
Yes, and arguably more than for big brands. Local questions like "best mechanic in Huntsville" often have only a few businesses with clear, crawlable information, so a well-built small site can be the one that gets named.
How do you measure AEO?
We run the same set of questions through the major assistants before and after the work and record which businesses they name and cite. Google Search Console also shows impressions from searches that trigger AI Overviews.
Is a Google Business Profile free?
Yes. Creating and keeping a Google Business Profile is free. What takes time is setting it up properly and keeping it active with photos, posts and review replies.
Why isn't my business showing up on Google Maps?
The usual causes are an unverified or suspended profile, the wrong primary category, being far from the searcher, too few reviews, or a website that doesn't confirm your services and area. We check each one.
Can I have a Google Business Profile without a storefront?
Yes. Service-area businesses can hide their address and list the towns they serve instead. You still need a real address for verification; it just isn't shown publicly.
How often should I post on Google Business Profile?
There's no official number, but a steady rhythm, roughly weekly, with real photos of recent work keeps the profile looking active to customers.
What is included in website maintenance?
Hosting, SSL, backups, security updates, uptime monitoring, fixing errors that Google Search Console reports, and making your content changes. With us it also includes the GarnetRX client dashboard.
Can you host a website you didn't build?
Often, yes. We'll look at it first and tell you honestly whether moving it, fixing it or rebuilding it makes the most sense.
How do I send changes for my website?
Log in to GarnetRX and send a message. You can attach photos and videos straight from your phone.
Do I keep my domain name?
Yes. Your domain should always be registered in your name. If you ever leave, you keep it.
What is GarnetRX?
GarnetRX is the client dashboard that comes with Garnet Web Works websites and SEO plans. Clients log in to see their Google Search Console numbers, read progress updates, message us, and upload photos and videos for their website.
Where do the ranking numbers come from?
From Google Search Console, Google's own reporting tool for site owners. The clicks, impressions and positions in GarnetRX are Google's numbers, not estimates from a third-party tool.
Can more than one person at my business log in?
Yes. We can create separate logins for the owner, a manager or anyone else who should see the reports or send us files.
How big can uploaded videos be?
Large. Uploads are sent in pieces, so phone videos of a few gigabytes work, and an interrupted upload can be resumed.
Is my data private?
Yes. Each business only sees its own numbers, messages and files, and logins are invitation-only.
Find out what's holding your website back.
Send us your website (or tell us you don't have one yet). We'll check how it ranks, how fast it is and what Google and AI assistants see, then send back a plain-English plan and a fixed quote.